Most local businesses are great at the work and weak at the sales system. Ads Mate builds the whole path from stranger to paid job: customer research, Facebook and Instagram ads, a page that converts and follow-up that never lets an enquiry go cold.
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Recent work with local businesses including
Ads Mate works with established local businesses that are good at what they do and ready for more of the right work.
Referrals are great, but they don't let you choose the job, the timing or the price. One quiet month and the calendar looks thin.
You've tried boosting a post and got likes from people who will never book. That isn't advertising. It's a donation to Facebook.
Franchises and out-of-town operators are in your customers' feeds every week. Good local businesses are often nowhere.
Enquiries come in while you're on the tools. By the time you ring back, they've booked someone else.
A campaign is only as strong as its weakest link. We look at the whole path from stranger to paid job and fix the part that's costing you the most first.
Are the right locals seeing you every week?
Why you and not the next business?
How easy is it to enquire right now?
How fast do enquiries get a reply and a quote?
Are reviews and referrals systematic?
Before we write a word or set a budget, we find out who your best customers are, what they worry about and why they choose a business like yours.
That research shapes the offer, the ads, the page and the follow-up. It's why our ads read like a conversation with the right person instead of an interruption to everyone.
Research, ads, a page that converts, follow-up and reviews, installed in two to three weeks for a fixed price.
See what's included →Meta ad campaigns researched, written, built and optimised, with weekly reports in plain English.
How our ads work →Fast, mobile-first pages that turn visitors into quote requests and bookings. You own them outright.
See website options →We review your ads, website and enquiry process and send a 5-minute video showing what's working and what's leaking.
We talk numbers: job value, capacity and where work comes from. If there's a fit, we recommend one plan. If not, you keep the advice.
Research, offer, ads, page and follow-up. Most businesses are live within two to three weeks.
We watch the numbers for 30 days, cut what isn't working and tell you in plain English what changed.
The numbers come from real ad accounts and enquiry records, with names kept private where the client asked.
The salon had a loyal client base but too many quiet mid-week days. We started with research into why their best clients chose them, then ran Facebook and Instagram ads to locals built around it.
Earthmoving jobs are high value, so lead quality matters more than lead volume. The campaign was built to attract people with a real job to do, and it shows in the close rate.
After 40 days of ads the business was booked out for three months, so they paused the campaign. A good problem to have, and the reason we always ask about capacity first.
A campaign to fill a course intake. Enquiries were invited to a campus tour, which is where most enrolment decisions get made.
We do our best work for established service businesses with a good offer and room for more work.
Ads Mate is based in the Gympie region. We know the difference between a Noosa customer and a Kilkivan one, and we write ads that sound like they came from down the road.
Lucas Ferreira, founder. You deal with me directly, not an account manager. About Ads Mate
One business per trade per town. If we're running campaigns for a roofer in Gympie, we won't take on a second one there. It keeps our advice honest.
Plug in your job value and close rate to see what a campaign needs to spend and what it could return.
Open the calculator →Ten quick questions. Get a red, amber or green score for each part of your sales system.
Take the scorecard →Real cost-per-lead numbers from regional Queensland campaigns, and how to set a sensible budget.
Read the guide →Most local businesses invest between $3,500 and $4,500 plus GST for a Growth Pack, which is a fixed price for the full setup. Ad spend is separate and paid straight to Meta, usually $20 to $50 a day. The free audit tells you which parts you actually need.
The setup is a fixed-scope project followed by an ongoing management plan. We agree its monthly scope and fee before you start. Ongoing support is month to month, with no lock-in.
Most campaigns go live two to three weeks after we start, and the first enquiries usually arrive within days of launch. The first 30 days are about finding which audience and offer bring the best jobs, not just the most leads.
We're based in Gympie and most of our clients are between Noosa and Hervey Bay, but campaigns run online, so we also work with businesses elsewhere in Australia.
Most people have boosted posts or run a single ad to everyone. That isn't a system. Our work starts with customer research and a proper offer, and it includes follow-up, which is where most lost jobs actually go missing.
About an hour for the intake and research questions, photos or video of your real work, and someone to answer the phone when enquiries arrive. We handle the rest.
Tell us about your business. Lucas will record a short video walking through what's working, what's leaking and the first fix to make. No cost, no obligation.